Your privacy matters to us. We do not sell your personal information, and we do not use it for third-party advertising. This policy explains what we collect, how we use it, and the choices you have. Because the app is used by athletes of many ages, including children under 13, Section 8 explains in detail how we handle their personal information, as required by the Children's Online Privacy Protection Act (COPPA).
Perfec'Shot, LLC ("we," "us," or "our") operates Performance Tracker by Perfec'Shot (the "app"), available at app.perfecshot.com and as a mobile application. We are a sports performance company based in Durham, North Carolina. You can reach us at support@perfecshot.com.
We collect only what the app needs to work. We have deliberately designed the product to collect as little as possible, especially from young players.
For players under 13, video is locked until a parent or guardian provides verifiable consent (see Section 8). Uploaded videos are deleted on a fixed schedule (see Section 6).
We do not run analytics or advertising trackers. The app does not use third-party analytics SDKs, advertising SDKs, or third-party tracking cookies. Aggregate download, usage, and crash statistics are provided to us by Apple through the App Store; this is platform-level information from Apple, not per-user tracking that we perform, and it is not used to build profiles of individual players.
We may send product news, updates, promotional offers on Perfec'Shot products, and coaching tips to adult account holders. We do not use a child's personal information to market to the child. You may opt out of marketing emails at any time using the unsubscribe link in any marketing email or by contacting support@perfecshot.com. Opting out does not affect transactional messages about your account or subscription.
We do not disclose personal information to third parties for their own use. Information is handled only as follows:
Coaching (internal). Perfec'Shot coaches are part of our own team. When a video is submitted for analysis, the coach who reviews it is acting for Perfec'Shot, not as an outside party. This is internal to our service, not a disclosure to a third party.
Service Providers (internal operations). We use trusted companies to run the platform — database and authentication, file storage, email delivery, application hosting, and payment processing. They may access only the data needed to perform their specific function on our behalf, they act only on our instructions, and they are not permitted to use the information for their own purposes. We take reasonable steps to confirm they are capable of protecting the information and obtain written assurances that they will.
Legal and Safety. We may disclose information if required by law, court order, or valid legal process, or to protect the rights, property, or safety of Perfec'Shot, our users, or the public. This includes reports that federal law requires us to make to the National Center for Missing & Exploited Children (NCMEC).
Business Transfer. If Perfec'Shot is involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction. We will notify you by email and/or a prominent notice in the app before your information becomes subject to a different privacy policy.
We keep personal information only for as long as it is reasonably necessary for the purpose it was collected, and we do not keep a child's personal information indefinitely. The table below is our data retention policy, including for personal information collected from children under 13.
| Information | Why we keep it | When we delete it |
|---|---|---|
| Uploaded video | So a coach can review shooting form and return feedback | Permanently deleted 30 days after the coach completes the review. The written feedback is kept; the video itself is removed. A replaced video (after a re-upload) is deleted once its replacement arrives. |
| Coach's written feedback | The player's record of coaching | Kept while the profile exists; deleted when the profile or account is deleted |
| Date of birth | To determine whether a profile is under 13 | Kept while the profile exists; deleted when the profile or account is deleted |
| Player name / location (if provided) | Optional personalization within your account | Kept while the profile exists; deleted when the profile or account is deleted |
| Shooting session & badge data | The player's ongoing training record — the core of the product | Kept while the profile exists; deleted when the profile or account is deleted |
| Account email | Sign-in and account communication | Kept while the account exists; deleted when the account is deleted |
| Parent email & proof of consent | To obtain and evidence verifiable parental consent | Proof of consent (including the parent email and verification record) kept while the child's profile is active; if consent is not completed, the parent email is deleted within 30 days |
When we delete information, we use reasonable measures to protect it against unauthorized access during deletion. If a video is ever the subject of a legally required report to NCMEC, we are obligated by federal law (18 U.S.C. 2258A) to preserve that specific material for 90 days; this is the only circumstance in which a video is kept beyond 30 days.
If you delete your account, we delete your personal data, except where we are required to retain limited records for legal or financial compliance (for example, billing records).
We maintain a written information security program appropriate to the sensitivity of the information we handle. Our platform uses access controls at the database level, so users can only access their own data. Videos are stored in secure cloud storage and are reachable only through time-limited links, never a public address. All data is transmitted over encrypted HTTPS connections. While we implement reasonable, industry-standard security measures, no system is completely secure, and we encourage you to use a strong, unique password.
Performance Tracker by Perfec'Shot is used by athletes of many ages, including children under 13, and we know that some children use the app on their own devices. We take specific steps, required by the Children's Online Privacy Protection Act (COPPA), to protect them.
Every player profile includes a date of birth, collected through a neutral age question. We use that date of birth to identify profiles belonging to children under 13.
For a player under 13, before we have verifiable parental consent, we collect only what is needed to run the basic app and to seek that consent: the account email, a date of birth, a jersey number, and shooting/training data. We do not collect a child's name or location, and we do not allow video upload, until a parent or guardian has given verifiable consent.
When a child under 13 tries to use a feature that requires consent (such as video analysis), the app presents the parent or guardian who manages the account a direct notice in the app describing exactly what we would collect and why, before asking them to provide verifiable parental consent. To confirm that a real adult is giving consent, verification is handled by a trusted identity-verification provider; that provider deletes its verification materials after the check, and Perfec'Shot never sees or stores a parent's identity document. After consent is verified, we send a confirmation email to the parent's email address on file, which includes the same disclosures and explains how to revoke consent.
A coach cannot provide parental consent for a player, no matter how well the coach knows the family. Consent must come from a parent or legal guardian.
A child's video is the most sensitive information we handle. It is locked entirely for an under-13 profile until a parent consents, it is reviewed only by our internal coaching staff, it is never shared publicly or with any third party, and it is deleted 30 days after review (see Section 6).
A parent or guardian may, at any time: review the personal information we have collected from their child; refuse to allow further collection or use; and direct us to delete it. To do any of these, contact support@perfecshot.com. If a parent withdraws consent, we stop the associated collection, delete the child's videos, and re-lock the consent-gated features. We will honor these requests promptly.
If you are a parent or guardian and believe your child provided personal information in a way that required your consent, contact support@perfecshot.com and we will promptly address it, including deleting the information where appropriate.
To exercise any of these rights, contact support@perfecshot.com. We will respond within 30 days.
Our web application uses cookies and similar technologies to maintain your login session and remember your preferences. We do not use third-party tracking cookies or advertising cookies. You can control cookies through your browser settings, though disabling them may affect app functionality.
Our app or communications may occasionally contain links to third-party websites or resources. This Privacy Policy applies only to Perfec'Shot. We are not responsible for the privacy practices of third-party sites and encourage you to review their policies.
We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email and update the "Last Updated" date above. If a change concerns our practices for children's personal information, we will provide any notice and obtain any consent required by law. Your continued use of the platform after changes become effective constitutes acceptance of the updated policy.
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us: