Privacy Policy

Effective Date: March 12, 2026  ·  Last Updated: March 12, 2026

Your privacy matters to us. We do not sell your personal information to third parties — ever. This policy explains what we collect, how we use it, and the choices you have.

1. Who We Are

Perfec'Shot, LLC ("we," "us," or "our") operates the Perfec'Shot Performance Tracker application, available at app.perfecshot.com and as a mobile application. We are a sports performance company based in Durham, North Carolina. You can reach us at support@perfecshot.com.

2. Information We Collect

We collect information you provide directly, information generated by your use of the app, and information from third-party services we use to operate the platform.

Account & Profile Information

  • Name and email address (provided at registration)
  • Age, position, skill level, and basketball goals (provided during onboarding)
  • Access code used to activate your account (if applicable)

Performance & Training Data

  • Shot tracking data by court area (shots taken, shots made, session dates)
  • Drill completion records and performance grades
  • Practice session history and streaks
  • Achievement badges earned
  • Daily challenge activity
  • Weekly workout plan data and compliance records

Video Content

  • Shooting form videos you upload for coach review
  • Coach feedback and ratings associated with your videos

Payment & Subscription Information

  • Subscription tier and billing status
  • Payment processing is handled by a third-party provider. We do not store your credit card number or full payment details on our servers.

Usage & Technical Information

  • App interactions and feature usage patterns
  • Device type, operating system, and browser type
  • IP address and general location (country/region level)
  • Session timestamps and app performance data

3. How We Use Your Information

We use the information we collect for the following purposes:

To Deliver the Service

  • Create and manage your account
  • Track and display your shooting performance and progress
  • Generate personalized weekly workout plans and drill recommendations
  • Facilitate video analysis by our coaching staff
  • Process subscription payments and manage your billing
  • Send transactional notifications (e.g., coach feedback ready, subscription confirmations)

To Improve the Platform

  • Analyze usage patterns to improve features and user experience
  • Monitor app performance and fix technical issues
  • Conduct internal research and analytics

For Our Own Marketing & Communications

  • Send you product news, updates, and announcements
  • Share promotional offers and discounts on Perfec'Shot products and subscriptions
  • Deliver educational content such as blog articles and instructional videos
  • Send coaching tips and training resources

You may opt out of marketing emails at any time by clicking the unsubscribe link in any marketing email or by contacting us at support@perfecshot.com. Opting out of marketing will not affect transactional messages related to your account or subscription.

4. What We Do Not Do With Your Data

We want to be explicit about our commitments:

  • We do not sell your personal information to any third party, ever.
  • We do not share your personal information with advertisers or data brokers.
  • We do not use your data to serve you third-party advertising within the app.
  • We do not share your individual performance data publicly without your consent.

5. How We Share Your Information

We share information only in the following limited circumstances:

Service Providers — We use trusted third-party companies to help operate the platform, including services for database and authentication, file storage, payment processing, email delivery, and application hosting. These providers access only the data necessary to perform their specific function and are not permitted to use it for their own purposes.

Coaching Staff — When you submit a video for analysis, your video and associated profile information (name, skill level, performance stats) are shared with your assigned Perfec'Shot coach to enable a meaningful review.

Legal Requirements — We may disclose information if required by law, court order, or to protect the rights, property, or safety of Perfec'Shot, our users, or the public.

Business Transfer — In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice in the app before your data becomes subject to a different privacy policy.

6. Data Retention

We retain your account and performance data for as long as your account is active or as needed to provide you services. If you delete your account, we will delete or anonymize your personal data within 30 days, except where we are required to retain it for legal or financial compliance purposes (e.g., billing records).

Uploaded videos are retained for 90 days after your coach review is complete, after which they are permanently deleted from our storage systems.

7. Data Security

We take the security of your data seriously. Our platform is built with strict access controls at the database level, meaning users can only access their own data. Videos are stored in secure cloud storage with access controlled via time-limited links. All data is transmitted over encrypted HTTPS connections.

While we implement industry-standard security measures, no system is completely secure. We encourage you to use a strong, unique password for your account.

8. Children's Privacy

Our platform is intended for users of all ages, including young athletes. We recognize that some of our users may be under 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us at support@perfecshot.com and we will promptly delete that information.

Users under 18 should review this policy with a parent or guardian.

9. Your Rights & Choices

You have the following rights regarding your personal information:

  • Access — You can view your profile and performance data within the app at any time.
  • Correction — You can update your profile information within the app or by contacting us.
  • Deletion — You can request deletion of your account and associated data by contacting us at support@perfecshot.com.
  • Marketing Opt-Out — You can unsubscribe from marketing emails at any time via the unsubscribe link in any such email.
  • Data Portability — You may request a copy of your performance data by contacting us.

To exercise any of these rights, contact us at support@perfecshot.com. We will respond within 30 days.

10. Cookies & Tracking

Our web application uses cookies and similar technologies to maintain your login session and remember your preferences. We do not use third-party tracking cookies or advertising cookies. You can control cookies through your browser settings, though disabling cookies may affect app functionality.

11. Third-Party Links

Our app or communications may occasionally contain links to third-party websites or resources. This Privacy Policy applies only to Perfec'Shot. We are not responsible for the privacy practices of any third-party sites and encourage you to review their policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email and update the "Last Updated" date at the top of this page. Your continued use of the platform after changes become effective constitutes your acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us: